Clive Abongo

County:Homabay
Enterprise/Business Name:Ndhiwa Peanut
Product Category:Peanut butter and Honey

About the Exhibitor

Clive Abongo is an agripreneur and sole proprietor of Ndhiwa creamy peanut  specializing in peanut butter/honey processing,packaging and marketing. Started in the year 20220 and later registered in 2021 making the business a legal business entity.The business started while milling only 5kg per day,packages were small polythene bags that didn’t attract potential customers.Over the years the business has grown to a point of milling over 50Kgs of peanut per day,with well labeled packages and certified by KEBs with an average sales value/revenue of Kshs.37,500 per day.Through participation in Farmer Service Centres and digital agriculture initiatives, they have grown their agribusiness and expanded market opportunities.Local retail shops,supermarkets and local schools have been a major market opportunity to Ndhiwa Peanut with expansion to major shelves of supermarkets in the towns.Ndhiwa Peanut has a youth led initiative has been keen on partnerships and collaborations for growth and expansion and the County Government of Homabay,JICA-SHEP project  and CGA-Farm to Market Alliance project have been of immense contribution to the growth.

Products on Display

  • Ndhiwa Peanut Butter
  • Ndhiwa Honey

What Visitors Will Learn

  • Product innovation journey
  • Value addition processes
  • Market opportunities
  • Role of digital services in business growth

Quote

“The future of agriculture belongs to those who dare to innovate, embrace digital solutions, and transform farming from subsistence into a thriving business.”