Catherine Kinyanjui is a Growth and Market Expansion Manager at CoAmana, with a background in Gender and Development Studies and postgraduate training in Project Management. She brings experience across digital agriculture, media, business development and gender-focused programming, with a strong interest in advancing gender parity and inclusive development.
Previously, Catherine worked at Nation Media Group, where she contributed to developing gender-focused events and initiatives, including the Women’s Conference, International Women’s Day events and ManCave, while building strategic partnerships to support them. Earlier in her career, she worked in the Programmes Department at the Centre for Rights Education and Awareness (CREAW), which contributed to her understanding of gender equality and gender-responsive programming.
At CoAmana, Catherine leads market expansion initiatives that connect agricultural traders, suppliers and buyers through digital solutions, while supporting access to markets and financial services that create opportunities for inclusive economic growth. She is passionate about leveraging technology and strategic partnerships to advance gender parity and build safer, more inclusive digital agricultural ecosystems